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Brand registration fees apply for every brand application.

Type

Fee

Required For

Description

Brand Application Fee

$6 (one time)

All Customers

Registration Fee for New Customers/Brands. Note that this fee is charged per “Brand Creation” so subsequent submissions after a rejection will again be charged $6.00.

Brand vetting fee

$40 (one time)

  • All Customers that required high-volume SMS campaigns 

  • Businesses sending more than 2,000 messages per day to T-Mobile subscribers)

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Some customers may need more than one campaign type based on different types of SMS usage. 

Type

Fee

Required For

Description

Campaign Vetting Fee

$15 (one time)

All Customers

Direct Connect Aggregator (DCA) Vetting Fee, charged upon Campaign submission. Note that this fee is charged per “vetting event” so subsequent submissions after a rejection will again be charged this fee.

Campaign Fee

Average ranges from $4 to $12 (monthly)

After completion of the self-serve registration form TCR will assign the appropriate Campaign type according to the organization texting needs. The table below lists out the different campaign types. 

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Charge Type

Price

Description

Failed Customer/Brand Message Increase Vetting Fee

$7.00

Vetting fee for brands interested in increasing daily messaging limits. This will only be applied if the brand failed verification.

Successful Customer/Brand Message Increase Vetting Fee

$50.00

Vetting fee for brands interested in increasing daily messaging limits

T-Mobile Non-Use Fee

$250.00

Effective February 2023, T-Mobile will charge a monthly recurring non-use fee for a campaign that has no traffic during a rolling 60-day.

Non-compliance fees

Mobile carriers enforce non-compliance fees for messages that violate their messaging policies. 

A Severity Zero (Sev-0) violation represents the most harmful non-compliance violation to consumers and is the highest level of escalation with which a carrier will engage with Sangoma. This applies across all products (SMS or MMS, Short Code, Toll-Free, and 10DLC) using a mobile carrier network.

There are three tiers of Sev-0 violations, billed for every offense. 

  • Tier 1: $2,000 USD, for phishing, smishing, and social engineering.

    • Social Engineering is when users are manipulated into sharing private information such as credit cards or social security numbers.

  • Tier 2: $1,000 USD, for illegal content (must be legal in all 50 states and federally).

    • Illegal content includes but is not limited to, Cannabis, Marijuana, CBD, Illegal Prescriptions, and Solicitation.

  • Tier 3: $500 USD for all other violations, including but not limited to SHAFT.

    • Please review the T-Mobile Code of Conduct Section 5.2 for a list of all prohibited content.